The company

The first French platform for Transactional Retail Media.

Fidecoin was born from a conviction: payment has become a medium. A profitable payment foundation, five years of R&D and a team that has already built at scale — to turn brands' marketing budgets into measurable revenue.

  • 5 years of R&D in Retail Intelligence
  • 1,600 active merchants
  • Founded by a co-founder of Compte Nickel
The foundation

Three building blocks. One engine.

Fidecoin isn't starting from a blank page. Reward Media builds on a proven payment foundation that captures the transaction where it happens: at the till.

Block 1 · Historic core

Fidecoin Pay — Payment terminals

More than 5 years of experience, a profitable business, steady growth. 1,600 merchants rely on us every day. Every transaction captured lays the first stone of the network. On a Fidecoin Pay terminal, the receipt is certified at source: a QR code at the moment of payment, data that is already structured — no photo, no OCR.

Block 2 · Growing the estate

Fidecoin Pay — Acquiring

A broader offer to equip a much larger share of the merchant market. More points of sale, more transactions captured, more ground for your campaigns.

Block 3 · Retail Media

Fidecoin Reward

Five years of R&D to build the first French platform for Transactional Retail Media. Every till receipt, every payment becomes a medium — with the consumer's explicit consent.

The team

A team that has already built at scale.

Payment, Retail Media, transactional data: the model's three areas of expertise, brought together in the leadership team.

Founder & CEO

Philippe Ramalingom

Co-founder of Compte Nickel — 3 million customers, sold to BNP Paribas in 2017. Serial entrepreneur since 1999. He knows payment, retail and execution at scale.

Chief Technology Officer

Sergio Pichardo

Expert in digital payments and POS/mPOS systems. Visa Direct, CyberSource, Tap to Phone: the infrastructure that pays a reward in real cash in about 30 seconds.

Managing Director France

Cédric Lalondre

Specialist in Retail Media, loyalty and transactional data. A former Plebicom and Browse & Go executive, he speaks the language of brands — and of the till.

The network effect

The more the network rewards, the more revenue it generates.

A self-reinforcing network effect. Every reward generates a receipt, every receipt generates data, every piece of data makes the next campaign perform better.

01

Attractive rewards

Receipt reward, voucher, prize wheel: the member receives real cash for every receipt shared, from €0.10 to €100 depending on the promotion.

02

Consumers share their receipts

Voluntary behaviour, 100% opt-in. Real transactional data builds up, receipt after receipt.

03

Unique cross-retailer data

Pharmacy, restaurant, supermarket: the full shopping life, in a single network. This is Fidecoin's Retail Intelligence — the data + AI layer that drives everything else.

04

Better-performing campaigns

Sharper targeting, revenue measured at the till, receipt by receipt. Brands see the results, then increase their budgets.

05

More budget, more rewards

Rewards grow and attract new members. The loop speeds up — and it doesn't stop.

Why now

Four forces are opening the window for Reward Media.

The market is at a tipping point. Every quarter strengthens the lead of the first open Transactional Retail Media network.

Force 1

The end of third-party cookies

Brands are losing their main measurement tool. Fidecoin offers the alternative: real transactional data, shared voluntarily by the consumer — durable by nature.

Force 2

The Retail Media boom

€45 billion in Europe by 2026 (GroupM / WARC). The fastest-growing advertising segment — and Fidecoin is the only one connecting it to real transactions.

Force 3

WhatsApp, the native channel

2 billion users. No app to install, no account to create. The consumer is already there: they send their receipt in 30 seconds.

Force 4

Open Banking has matured

PSD2 in force, Tink (Visa) available: the reward is paid in real cash in about 30 seconds. And with purchasing power under pressure, consumers have never been more receptive to real rewards.

Already live

Already live. Already measured.

The network is running today, in real conditions. Verifiable figures — receipt by receipt.

1,600
active merchants on the network
60,000
active members
50,000
receipts analysed every month
Move to proof

Launch a pilot. Create your first reference.

A test budget, a targeted segment. We measure the real incremental gain against a control group and prove attribution to the euro. Then you decide, figures in hand.

  • Real proof of purchase
  • Zero-party data
  • Data hosted in France
  • Pay for performance

Talk to an expert

A targeted, measured pilot, with no commitment.